Increase customer engagement, maximize revenue,
reap the rewards of effective copywriting
What is the song of your people? And how do you get your customers to start singing it too?
Effective copywriting is like putting words to a favorite melody. Your business’s melody.
You have a strong idea of what your business’s vision is. You understand your products and services. You know there’s a demand for what you offer, and you know who needs what your business provides. It’s a melody you composed, after all.
But how do you get to #1 on your customer’s Hot 100 list?
As it turns out, it’s all in the lyrics. That’s where I come in.
I partner with businesses on website, email, and long-form blog copywriting, enhancing how your business communicates its value to future customers – ultimately providing the missing link to increased revenue when you’ve already done everything else right.
How does it work?
- We’re partners. Through an initial consultation and questionnaire, I get to know you, your business, and what your ultimate goals are. The first two questions we answer: What does the copy I write for you need to accomplish, and how do we do it in a way that both captures your voice and communicates your value? My goal here is to make sure you see yourself and your business in your copy, as if you’d written the lyrics yourself.
2. Your value, in words. After I’ve reviewed your questionnaire, and researched both your customers and your competition, we’ll collaborate to put together a value proposition that encapsulates what you’re offering, who it’s for, and what makes you the #1 choice. All in a few words. Essentially, it’s your business’ song title. My goal here is to ensure your customers are immediately hooked by the first thing they read, and this will serve as the basis for the remainder of the copy I’ll write.
3. Project delivery, revisions, and completion. I’ll deliver a first draft of the completed copy by our agreed-upon delivery date, and we’ll set a time to review and revise as necessary. I have an unlimited revision policy for up to one month after the first draft delivery date – I’m committed to getting it right, and ensuring our project ends with you excited about your website, email campaign, blog post, or any other copy we’ve partnered on together. Song complete!
4. Pricing and qualifications. My work typically falls at below-market rates, as I have a passion for partnering with individuals and businesses that may not have the same financial flexibility as large corporations. Fees are agreed on a project-by-project basis. I have 5+ years of copywriting, marketing, and sales experience, a textbook publication, and both an academic and professional background in psychology and business under my belt. Understanding businesses, their customers, and how to get the two to groove together to the same tune is what I do. (Check out my about page below for more.)
Ready to get started?
Request Copywriting
Whether you’d like a little more info first or are ready to get started on a project asap, go ahead and fill out the info below and I’ll reach out with next steps
Copywriting, proofreading, and editing by Kristina Cechova 